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Why the yellow colour

"Safety" is the underlying principle of OLFA yellow.


The body color of OLFA products was selected in 1967 by Yoshio Okada. He decided on a soft yellow color similar to egg yolk because it was associated with “safety” and “familiar” images.


With hand-held cutting tools, quality weighs heavily on user safety. And, because safety is always a top priority, OLFA is very demanding when it comes to quality. This is the underlying principle of OLFA's official corporate color -- yellow.

 

© 2014 O.T.E. / Olfa.nl