Why the yellow colour
"Safety" is the underlying principle of OLFA yellow.
The body color of OLFA products was selected in 1967 by Yoshio Okada. He decided on a soft yellow color similar to egg yolk because it was associated with “safety” and “familiar” images.
With hand-held cutting tools, quality weighs heavily on user safety. And, because safety is always a top priority, OLFA is very demanding when it comes to quality. This is the underlying principle of OLFA's official corporate color -- yellow.
